Modartech for Bob Company

Style, artistic spirit and upcycling are at the center of the project

Modartech stands out once again for its ability to innovate in the sustainable fashion sector through its collaboration with Bob Company, a company in the Prato district renowned for its strong personality and high quality workmanship.

The students of the Fashion Design degree course have developed a upcycling project that gives new life to garments already rich in history, transforming defective t-shirts, originally destined for waste, into proposals for the Fall/Winter 2024/25 capsule collection.

A special creative project in which Modartech talents have thus recovered garments with small defects, such as holes and dye stains, reworking them with ingenuity and creativity to arrive at unique outfits that express optimism, freedom and life, in perfect harmony with the artistic spirit of Bob Company.

The project was presented on the occasion of Pitti Immagine Uomo 104.

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